By Steve Hoag

things to look for in a web developer

Deciding on a great web developer to create the website you want is a critical decision in the business world. There are tons of options out there, but only a handful that are right for your company. Many of them have their own unique proficiencies, and your mission is to find the one with the right blend of skills for your website. So what are five things you should look for? Read on!


Some web development firms have been around for a few months, and others for years. Older web development firms have the advantage of plenty of experience, having best practices in place, and years of knowledge of the internet industry. This can be highly valuable, but at the same time do they have the right TYPE of experience? Do they know the industry YOU are operating in and what your needs and wants are? Can they deliver on these? You may find that the older firms you look at don’t, but the younger ones do. That’s why it’s important to do your research. Ask to see a portfolio, and take a look at their website to see what they are capable of.

Great Customer Service

An important aspect of the web development process is customer service. Once you have your website completed, you will invariably have more questions. The web development firm you choose should be one that will stick around to help you as you acclimate yourself to the content management system and features at your disposal. Some firms will even offer ongoing support packages that can be very beneficial if your team doesn’t have a lot of technical experience.


The price of custom developed websites can fluctuate greatly. Some may cost $500, while ones with more complicated features like e-commerce can cost thousands of dollars. Establish your budget and features needed before beginning your search. This will help you to narrow down the pool of potential developers. Also, ask for an estimate before finalizing any sort of deal. Many development firms will do this for free.

Communication Skills

Much like customer service, great communication skills are crucial during web development. The firm you choose needs to be on hand at all times to respond to all concerns and questions you may have. It is wise to choose a developer that is close in proximity to your business. Choosing a development firm that is headquarters half way across the world can create timing problems if not handled correctly.

Turnaround Time

Time is money. And this is especially true when it comes to web development. Developing a website is a lengthy process that will invariably need revisions, meetings, and troubleshooting. Having a developer that can establish a clear timeline and meet your deadlines is very important. Make sure to ask potential candidates for their expected turnaround times for deliverables, and compare these with your needs.

View User Profile for Steve Hoag Steve is a recent graduate from UW, and the Marketing Coordinator at Fast Track. He primarily has experience in the tech and start-up industries. When he's not busy promoting Fast Track, he's watching Huskies or Green Bay Packers football. You can find him on Twitter @steven_hoag .
Posted by Steve Hoag Wednesday, October 16, 2013 5:52:00 PM Categories: B2B enterprise SMB web development website